CSCS*D, TSAF-F*D, Exercise Physiologist, Former US Navy SEAL
Jeff graduated from Wilton High School in 1996 and enrolled into Indian Hills Community College in Centerville Iowa. Jeff played baseball at Indian Hills and played in two junior college World Series’ before graduating in 1998. Jeff then attended Troy University on a baseball scholarship and graduated in 2000. After graduating with a degree in Exercise Physiology Nichols began his career as a graduate assistant at Troy University as an assistant strength coach managing 14 Varsity sports. On October 1st 2001 Nichols enlisted in the US Navy, graduated boot camp and received the “Lone Sailor Award” as the top graduate of his class of 3000 graduates. After boot camp Nichols began Basic Underwater Demolition (BUDs) training in Coronado California and received his SEAL warfare designation on May 17, 2002. Nichols spent eleven years as a Navy SEAL with SEAL teams on the East and West coast. Nichols completed double digit combat deployments and has been awarded numerous combat citations for valour and commendation. Aside from serving as a SEAL while on active duty, Nichols also worked at a Naval Special Warfare command as the active duty department head within the Human Performance Department. Nichols oversaw product development, product assessment, program assessment, and operator delegate within Special Operations Command (SOCOM) for Human Performance.
After honorable discharge in 2013 from Naval service Nichols became the Co-Founder and Co-Owner of Virginia High Performance LLC in Virginia Beach. Nichols oversaw the programming and training within VHP that focused on youth athletic teams, wounded veterans, and various national and international tactical organizations. Nichols currently works with numerous professional and amateur sports organizations in human performance optimization, performance stress management, and sleep optimization.
Nichols now runs a private business training very selective cliental in Virginia Beach and other locations around the US, Europe, and Australia.
Nichols has been a credentialed strength coach for 18 years working with athletes of all ages in amateur and professional athletics. Nichols holds certifications from the National Strength and Conditioning Association (NSCA) as a Certified Strength and Conditioning Specialist (CSCS) and Tactical Strength and Conditioning Facilitator (TSAC-F) both with distinction.
To learn more about Jeff visit performancefirstus.com and follow on insta @Jeff CSCS